It's true that many imagers on Mars don't use our colour palette (RGB ish) but instead they use filters to optimize the science that comes out from an image.
No artist 'colours in' the images received, from, say the MER rovers.
Quoting http://areo.info/mer/
"Note, that the color images are created automatically from all raw color data available. That means, there are also images which do not represent true color as they have been taken with filters outside the wavelength range of the human eye. "
Simply, the human eye is not the best kind of camera to take to Mars - the 'film' of the eye (the retina) isn't optimized for distinguishing between n shades of brown and red. So, the MER rovers have imagers (broadband) with filter wheels infront, that allow the scientists to image Mars at very specific colours, which we don't have pigments for in our retina.
So to us a scene may appear 100% reddish brown. But a filtered view would reveal more contrast and thus better clarity - and better data for science.
You can reconstruct 'true colour' images based on these separate filtered views, and that's exactly what has been done for 30 or so years of Mars science - but it's done automatically by algorithms, not by hand (!).